In this new blog series, our very own Jef from Sales and Ian, our Solutions Architect, better known as Thelma & Louise, take you along on their retail road trips. They meet shop owners, managers, and cashiers, listen to challenges, and share insights on industry trends and innovative cash management solutions. Names of companies are changed (to protect the innocent… and for a bit of fun), but the stories are real.
Episode 2 – Drawers of Distinction
It was one of those meetings where the coffee is strong, the agenda is clear, and the conversation takes off faster than you expect. Thelma & Louise had rolled up to the headquarters of ByteServe, a sleek, modern office pulsing with digital energy and the faint hum of espresso machines.
ByteServe is a software solution provider who supplies restaurants, hotels, food trucks, and other players in the hospitality industry with digital ecosystems, including order management, kitchen workflow, payments, back-office software, and the glue that makes it all work together.
When Software Meets Steel
As ByteServe is a full-service provider, they not only sell the software solution, but they also offer the hardware to their end-customers, which they source from various suppliers. And when it comes to their payment solution, they are working with apg. As the preferred hardware partner for ByteServe (and BTW, several other payment service providers too), apg helps ensure that ByteServe customers not only handle smooth digital payments, but also have reliable, high-quality cash management hardware to match.
The Preferred Drawer for the Hospitality Business
Thelma & Louise came over to ByteServe to talk about which Cash drawers best fit ByteServe’s customers, and out came the hero of the hour: the ECD330 Cash Drawer. Compact, sleek, reliable, the perfect match for fast-paced restaurants with tight counters and tighter schedules.
“That’s exactly what our customers need,” said the ByteServe product lead. “Small footprint, zero fuss, all function.”
So it turns out that the ECD330 is the most popular and most sold cash drawer among ByteServe customers, but of course, ByteServe also offers other apg models. As apg’s product portfolio offers light, standard and heavy-duty cash drawer models, slide-out and flip-top drawers, there is a drawer for every environment, whether it is a café, a burger bar, or a five-star hotel.
So the meeting went on, and it was agreed to continue business with each other. And then came the line that made Thelma grin like a kid at Christmas:
“When someone asks us about cash drawers,” said the ByteServe manager, “we think apg.”
Thelma whispered to Louise, “We’re putting that one on a T-shirt.”
They happily drove home and thought about the great meeting. “Working at a Hardware Manufacturer is so different from working at a Software company…”, Louise said, “but after all, we are all there for the same reason: to provide great products and make the lives of our customers better.”